Branding: “The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.”
A lot goes into building a brand such as logo design, business cards, package design, and social media campaigns- even photography is a major element in how a company is perceived. It is important to keep these elements consistent with each other, without being repetitive, a task at which MCP Interactive excels.
Your brand sends an important message to your clients. Brand marketing makes your clients aware of your company’s reputation and a strong brand signifies your mission and promise to your customers. How do you want your company to be perceived by your target audience?
How we build a brand
We start by defining your mission and vision statement. If you don’t have a mission and vision statement, MCP will help your company come up with one. We then create a distinctive look for your company based on that mission and vision. This can include redesigning or creating a logo, business cards, letterheads, brochures, and an updated website based on your company’s unique brand. We can also update your company’s brand if you want to breathe new life to your company.